Trouble in Store: Community Cohesion, Organization, and Anti-Wal-Mart Protest
نویسندگان
چکیده
Business organizations have increasingly become the target of social movement activists, but relatively little is known about the antecedents and effectiveness of these protests. We fill in the literature gap by studying American communities’ protests against Wal-Mart’s entry from 1998 to 2005. The incidence of protests is significantly related to local political ideology, community stability, and the presence of local business reviving organizations. Protests effectively decrease the opening chance of Wal-Mart’s stores, and the effect is especially strong if the protests are lead by organizations. A further analysis of Wal-Mart’s donation behaviors at the opening of its stores shows that Wal-Mart donated more money to the areas where it encountered protests.
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